Investment in human capital is a key element in achieving long term sustainable development. Studies show that education is positively co-related with overall economic development. Education plays a critical role in enabling community to reduce poverty and improve the lives of people.

JWS runs NFBE program because non formal basic education has proven particularly successful in reaching marginalized groups. Non formal education plays a bridging role. JWS emphasizes non formal education because it comprises all organized and systematic education service delivered by the formal schools which are intended to meet the basic learning needs of children.

Focus of Jinnah Welfare Society’s NFBE program is primary education for the marginalized communities because JWS is of the view that education has not only high economic returns, it also generate non market benefits. Literate people are more aware of health, nutrition and more likely to take advantage of social services like mailing, writing a letter and reading a news paper etc. The spread of literacy has, therefore, emerged as a major factor in economic and social development. In fact, linkages between education, health and nutrition are mutual and complementary. Primary education in Gujranwala is contingent on several factors, such as the existence of cost-effective schools, better curriculum, and awareness among parents, especially in rural areas, of the importance of education.